D
Direct Ordering
Definition
When customers order directly from a restaurant's own website or app, bypassing third-party delivery platforms and avoiding commission fees.
Related Terms
Commission Fee
The percentage charged by delivery platforms (typically 15-35%) on each order processed through their marketplace.
Dark Store
A retail distribution center that fulfills online orders only, without serving walk-in customers. Common in quick commerce and grocery delivery.
Delivery Aggregator
A platform or software that combines orders from multiple food delivery services into one interface for merchant management, eliminating tablet hell.
F&B (Food & Beverage)
The industry sector encompassing businesses that prepare and serve food and drinks, including restaurants, cafes, bars, and catering services.