2026 · 26 events

2026 Korean BBQ Promotion Calendar for the Philippines

Plan your Korean BBQ promotions around the Philippines' key holidays, K-culture events, and payday weekends in 2026. From samgyupsal promos to holiday boodle fights, maximize every dining peak.

January2 events

New Year's DayJan 1

Launch a 'New Year Samgyupsal Feast' — unlimited pork and beef BBQ for PHP 499 per head to attract post-Media Noche family gatherings.
Offer a 'Resolution Grill Set' — a lighter grilled chicken and veggie set for health-conscious diners starting their New Year goals.

Chinese New YearJan 29

Create a 'Tikoy Dessert Grillable' — grilled tikoy slices as a free dessert add-on for every table during CNY week.

February2 events

Valentine's DayFeb 14

Offer a 'K-BBQ Date Night' — a couples set with premium wagyu, seafood platter, and soju for PHP 1,499 with a Polaroid photo keepsake.
Set up a 'K-Drama Corner' with fairy lights and Korean BGM — couples get a complimentary heart-shaped kimbap with their set order.

EDSA People Power AnniversaryFeb 25

Run a 'People Power Feast' — group sets for 4+ diners at PHP 399/head (normally PHP 499). Celebrate the long weekend with friends and family.

March2 events

Holy WeekMar 29-Apr 4

Offer a 'Lenten Grill Special' — seafood-only BBQ sets with shrimp, squid, and fish for PHP 399/head on Maundy Thursday and Good Friday.
Pre-sell 'Easter Sunday Family Grill Packages' for 6-8 people at PHP 2,999 — include premium cuts and a free dessert platter for celebrations.

Payday WeekendMar 15

Launch a 'Sahod Treat' (Payday Treat) promo — free soju bottle with every unlimited BBQ order of 4+ people on payday weekends.

April2 events

Araw ng Kagitingan (Day of Valor)Apr 9

Offer a 'Valor Meal' — a special grilled set for military, police, and frontline workers at a 20% discount when showing their ID.

End-of-Month PaydayApr 30

Run a 'Summer Grill Party' — book for 6+ and get a free ice-cold soju tower plus watermelon soju cocktails for the table.

May2 events

Labor DayMay 1

Offer a 'Trabahador Special' (Worker's Special) — PHP 349 unlimited samgyupsal for workers showing their company ID during the long weekend.

Mother's DayMay 10

Create a 'Mom Eats Free' promo — mothers dine free with a minimum of 3 paying guests. A powerful draw for Filipino family celebrations.
Offer a pre-bookable 'Mother's Day Premium Set' — wagyu, king prawns, and a special dessert with a carnation flower for PHP 899/person.

June2 events

Independence DayJun 12

Launch a 'Korean-Pinoy Fusion Grill' — feature adobo-marinated samgyupsal and sinigang-flavored dipping sauce as limited Independence Day specials.
Offer PHP 12 off per head for groups of 6+ to celebrate June 12 — encourage barkada (friend group) dining with a patriotic theme.

Eid al-FitrJun 19

Feature a 'Halal K-BBQ Set' — certified halal beef and chicken BBQ with banchan for PHP 499/head, targeting the Muslim Filipino community.

July2 events

Mid-July Payday WeekendJul 15

Launch a 'Rainy Season Warm-Up' — add a free kimchi jjigae (stew) to every unlimited BBQ order. Hot stew is a perfect pairing for the Philippine rainy season.

Korean BBQ Day PromoJul 27

Declare your own 'National Samgyupsal Day' — offer PHP 299 unlimited pork BBQ for one day only, creating FOMO-driven social media buzz.

August2 events

Ninoy Aquino DayAug 21

Run a 'Long Weekend K-BBQ Boodle Fight' — serve samgyupsal, banchan, and rice on banana leaves for groups of 8+ at PHP 379/head for a uniquely Pinoy-Korean experience.

National Heroes DayAug 31

Offer a 'Heroes Feast' group set for 10+ at PHP 349/head — include a special 'Heroic Grill Platter' with premium cuts and unlimited sides.

September2 events

Start of Ber Months (Christmas Season)Sep 1

Launch 'Ber Months BBQ Party Packages' — early-bird Christmas party bookings for offices and barkadas with a free soju tower for groups of 15+.
Introduce a 'Christmas Countdown Meat Card' — a prepaid card for 10 visits at PHP 3,999 (save PHP 1,000) valid Sep through Dec.

Mid-September PaydaySep 15

Offer a 'Sahod na, Samgyup na!' flash promo — PHP 399 unlimited BBQ from 5 PM to 7 PM only on payday Friday, driving early evening traffic.

October2 events

10.10 SaleOct 10

Run a '10.10 K-BBQ Flash Deal' — PHP 10 off per person for the first 100 groups to book on 10.10 via your online reservation system.

HalloweenOct 31

Host a 'K-BBQ Horror Night' — staff in K-drama villain costumes, spooky banchan presentations, and a 'Zombie Meat Platter' with black garlic marinade.
Offer 'Trick or Meat' — customers who come in costume get a free appetizer or extra meat serving.

November3 events

All Saints' DayNov 1

Offer a 'Family Reunion Grill Set' for families returning from cemetery visits — a special 6-person set at PHP 2,499 with free delivery via GrabFood.

11.11 Singles' Day SaleNov 11

Launch a 'Solo Grill Special' — single-person tabletop grill sets for PHP 299 including pork, beef, and banchan. Target solo diners who love K-BBQ.

Bonifacio DayNov 30

Run a 'Katipunan Feast' — a boodle-fight-style K-BBQ spread for 10+ people at PHP 329/head with a Bonifacio Day-themed table setup.

December3 events

Simbang Gabi SeasonDec 16-24

Offer late-night 'After-Simbang Gabi Grill' hours — extend service until 2 AM during the novena season with a PHP 399 midnight samgyupsal special.

12.12 SaleDec 12

Offer a '12.12 Gift-a-Grill' voucher — buy a PHP 1,000 K-BBQ gift card for PHP 888 on 12.12. Perfect as a Christmas gift that drives January visits.

Christmas DayDec 25

Launch a 'Noche Buena K-BBQ Family Platter' for Media Noche — a premium set for 8-10 people with wagyu, king crab, and unlimited sides at PHP 5,999.